Welcome to the Topic “User Experience Design and Your Website”

User experience or UX is a term often used to explain the end user’s experience or interaction with the website or the company including all its services and products. It is something considered while designing a website. However, the concept of user experience design is broader which is better to be understood in detail.

This blog will provide you will all the details you need to familiarize yourself with this concept- therefore, do not miss out on this important information and keep on reading our blog!

What exactly is a UX design?

While UX is the overall experience at the end of the user, the UX design is basically the backbone to achieve the efficient result. It is the design that is used to make the UX, that is, to enable it to exist in the first place.

It is the UX designer’s responsibility to come up with all the possible problems that could be faced by the user. The designer then addresses these problems by providing a solution to the matters and incorporating those solutions in the design.

The overall process to UX design

Research

The first and foremost important step is to research thoroughly to find the problems that exist in a website. Then evidence is gathered though more extensive research to find the possible solutions. However, the most significant point is to better understand the users of the relative content or webpage.

Interviews with the stakeholders

Stakeholders are the important to be considered while UX designing. One to one interview with them provide with greater insight as these are the people who have a direct interest in the project and its design. The stakeholders play an important role as the designer will further understand the user’s needs and any technical limitations that can come in between the final goals.

Interview with users

Some designers even conduct multiple interviews with the users directly before designing to better understand their needs and wants in a web page.

**User Experience Design and Your Website**

UX Surveys

To gather data online UX surveys are also done which help in collecting vast amounts of data in shorter periods. The questions involved in the survey can be both open ended and closed ended. These surveys are effective in exploring the areas where further work is required by the designer.

Also Read: Validating Design Assumptions With UX Testing in 2022

UX design and IA

IA (information architecture) is used to define how the content will be structured and presented while designing to ensure efficient interaction with the user. The major components of IA are site hierarchy and navigation. The structure of content is defined by site hierarchy such that IA considers what are expectations of users when they are referring to any website.

UX and your website

The whole process of designing a UX begins from the very start of the research till the end of the UX formation. However, the process does not end here as ongoing updates are always required to see whether the system created works for the users or not. Once the site is initiated or launched, upon the basis of user’s feedback rate, the research is again done to fill any gaps and to further enhance the website.

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