Category: Development

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Development

The Future of Commerce in 2023: Adapting to the New Digital Landscape

The Future of Commerce in 2022

Welcome to the Topic “The Future of Commerce in 2023: Adapting to the New Digital Landscape”

We all know the current popularity of E-Commerce and it is expected to increase even more in the next few years. There are many online stores these days that are working extremely well and so many owners are now also shifting their business online knowing the success of online business. 

Therefore, the future of commerce is bright and successful. However, there is also a need to adapt to this new digital era by incorporating many factors to make the online stores even more popular. If one keeps in mind certain complications that might come in the way of the new digital landscape and work to counter these complications, only then one can make his or her business navigate through the crowded marketplace. 

Customer Acquisition Cost

The cost of customer acquisition is constantly going up. There is a concern raised that gaining more customers along with retaining old ones is becoming more and more difficult by every passing day. The current statistics assumes that there are upto 24 million online businesses with only limited spaces on the Google page one, that is, upto only 11. This limitation makes it difficult for the many other businesses to be even found in the first place. In the past, marketing budgets were put into PPC campaigns, however, now the cost is also increasing which is making customer acquisition even more difficult. In digital advertising, the cost per click has also increased by about 15% which means that more budgets will be utilized by businesses. 

To counter these problems, it is suggested to invest in one’s brand which will help in increasing the lifetime value of the customer and this will boost the conversion rates. It has been found out that almost 80% of shoppers thoroughly research before placing any order, hence, investing in your brand by also incorporating key statements is always a good start.

The Future of Commerce in 2022
The Future of Commerce in 2022

Phase out of Third Party Cookies

Google has announced that the third party cookies will phase out which means that only first party cookies will remain. This means that the owners will not have any information on customers’ browsing habits such as their likes or dislikes taken from the other websites. 

However, it has also come to light that many customers are willing to share information with those brands which they trust. The owners can conduct surveys to get more insight into the needs and wants of their customers which will help the marketers to incorporate the feedback into the users experience on their website even without the use of third party cookies. 

Social Commerce and its increasing popularity

Nowadays there are different social media platforms that hold immense popularity, the buyers are increasingly using these platforms to make purchases. It has also been found that many of the buyers trust the content creators such as influencers when buying any product. Many people now directly maken purchases through these social media platforms. Hence, it is highly recommended to create partnerships with well known influencers to break into the social selling space and to gain trust of customers. These collaborations with popular influencers will bring in newer customers and help in accelerating your business.

Have any questions regarding the topic “The Future of Commerce in 2023: Adapting to the New Digital Landscape” feel free to comment below.

Also Read: Ten factors to consider when choosing an eCommerce platform in 2023

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Development

Ten factors to consider when choosing an eCommerce platform in 2023

Ten factors to consider when

Welcome to the Topic “Ten factors to consider when choosing an eCommerce platform in 2022”

The heart of an online business is its eCommerce Platform. Deciding on which platform to use can be overwhelming; you might fear making wrong decisions or have many questions running in your mind.

To answer such queries, the following is a list of 10 factors you must consider when deciding which platform you wish to use:

Pros vs. Cons

Every platform will have its list of advantages, along with an equally long list of disadvantages. Hence, first and foremost, once you have shortlisted a specific platform, run an analysis of whether the advantages weigh heavier than the disadvantages or not. 

Goals and Objectives and the Target Audience

These two factors should be the core consideration of your decision-making process. The more the platform is feasible to your goals and target audience, the more suitable it is in the long term.

Security

A secure platform will protect your brand as well as your customers. Hence, it is a crucial element that should be considered when selecting a platform, because an unsecure website can create more significant problems. 

Budgeting and Payment

While it is good to spend according to what you can afford, a good platform is like an investment. Hence it may be wise to spend your buck on something efficient rather than only functional.

Scalability

This aspect considers whether the chosen website is flexible or not. A flexible website will support your future ambitions. Hence, selecting a website is beneficial because it will grow your business and allows you to handle high traffic demands in the future. 

Platform Support

Good customer service allows you to make wise decisions. Hence, it is recommended to compare each platform’s customer service options. 

eCommerce platform
Ten factors to consider when choosing an eCommerce platform in 2022

Payment Options

Making your customer happy is the primary goal. However, if making payments is not easy, you might lose customers. Hence, while making your decision, it is recommended to consider what is most suited to your client. Such as choosing a platform that offers eCommerce payment options, such as Paypal and Apple Pay.

SEO friendliness

Google must be able to crawl or index your website that you have worked so hard on developing that it is easier for your customers to find. 

Apps and Integrations

Apps and integrations can extend the functionality of your website to create a better shopping experience for your customers. Hence, such tools allow you to operate your website in the most efficient way possible. However, this may come at an extra cost.

Timescales

Different platforms may take different amounts of time to start and get running. So if you are on a strict deadline, it is not recommended to go for websites that take significant time to implement. 

A successful online business is only as good as its website; hence by following these ten considerations, you can aim to implement a significant impact in the world of eCommerce.

Have any questions regarding the topic “Ten factors to consider when choosing an eCommerce platform in 2022” feel free to comment below.

Also Read: Shopify Markets and your eCommerce Store in 2023

 

 

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Development

Shopify Markets and your eCommerce Store in 2023

Shopify Markets and your eCommerce Store

Welcome to the Topic “Shopify Markets and your eCommerce Store”

Every online vendor has a goal to hit the global market. However, it is a difficult task to do as, in the past, merchants had to set up multiple online stores to facilitate their international users. 

But now glory behold! Shopify markets have entered the eCommerce world. Shopify Markets facilitates you in conducting business with anyone online from one store. Advocating for global expansion, Shopify markets have made eCommerce operations swift and seamless, including handling currency, pricing, and calculations of duties under the head of a single admin console. 

How are Shopify Markets beneficial?

Shopify markets provide tools and functions for handling critical eCommerce operations. The following are key elements that Shopify Markets operates, allowing you to expand your website internationally!

Currencies:

Firstly, it aids in handling currencies, a crucial element if one wishes to go global. The storefront is converted to local currencies when internal customers visit your website. Many international customers will appreciate this feature as it will make their shopping hassle-free!

Languages:

Another powerful tool required to expand a website from national to international is language. Shopify markets convert the language of your store according to the local language of your international customer. This feature facilitates your client and is an attractive component to promote your website to go global. 

Domains:

Shopify markets also provide you with the freedom to create international domains optimized for search results to drive more traffic to your store. As your website exposure increases, you will need a more robust platform to hold traffic on your website, and Shopify Markets is an expert in that!

Shopify Markets and your eCommerce Store
Shopify Markets and your eCommerce Store in 2023 7

Duties:

Shopify markets also allow you to collect duties and import taxes at the checkout; this facilitates the global customer because they know exactly what they are paying for. Making sure your customer finds using your site easy and accommodating is significant for expanding your global market.

Payments:

Moreover, it provides local payment methods as well. Payment is crucial as a problem in making the amount would mean you will suffer significant losses for your website. Moreover, utilizing local payment methods will allow you to increase your trust and relationship with your global customers, as they feel at home on your website.

Custom Markets:

Shopify markets aim to increase your outreach to your global customers; hence, it is another essential feature of allocating custom markets, which defines relevant market areas and creates a single country market or groups multiple markets together. Thus, it focuses on ensuring you have adequate outreach with your clients!

Market Optimisation:

Lastly, Shopify markets aim to increase your site’s market optimization. It does so by optimizing on a global scale with personalized recommendations and allows you to allocate them to specific markets you have in mind. 

Shopify Markets has undoubtedly enhanced the eCommerce game with its extensive features and tools. It is still in development, hence, we can expect great advancements from it. We are excited for the future of global marking, and so should you! At DNA Web Studio, our team of Shopify specialist create exceptional solutions worthy of attracting visitors and converting it into leads and revenues by following to required project development requirements and best practices. Get in touch with us!

Have any questions regarding the topic “Shopify Markets and your eCommerce Store“ feel free to comment below.

Also Read: 7 Best Shopify Apps for E-commerce Stores

 

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Development

Reskin, Redesign, Replatform, or Rebuild: Which One Do You Need in 2022?

Reskin, Redesign, Replatform, or Rebuild

Welcome to the Topic “Reskin, Redesign, Replatform, or Rebuild: Which One Do You Need?”

When websites face challenges or need to incorporate specific changes to achieve new goals, they can opt for four processes; reskin, redesign, platform, or rebuild. Despite having some similarities, these core paths have different outcomes. They should be selected based on the company’s objectives and the scale of the project undertaken. 

First, you should know how these four options are different. Then you must be able to pick the path that best suits your needs.

Reskin

A reskin is like giving your website a makeover. It completely alters the site’s visual presentation by changing the font, colors, or aesthetics. No technical changes are made, and the position of different elements on the site remains unchanged. But when the users visit a reskinned site, they see a new and fresh perspective.

This would be the most cost and time-effective method to choose if your site is undergoing a rebrand. The new image would immediately spread out on the entire website.

Redesign

A redesign could be part of a rebranding project, or it can be done within the existing branding as well. Like a reskin, the redesign changes the site visually by changing the placement of a few elements. However, the change is not as drastic as in the rebuild process.

In some forms of rebranding, a redsign is also necessary. Apart from this, it can also be used when the developers aim to increase the conversion rate of the site. However, in this case, most companys opt for a rebuild.

Reskin
Reskin, Redesign, Replatform, or Rebuild: Which One Do You Need in 2022? 10

Replatform 

Replatforming is the procedure employed for the transition of a business from one platform to another. This migration strategy is usually chosen to shift the website from on-site servers to the a modern cloud platform. This not only increases the profitability but also enhances the user experience. The overalal design of the website is not altered. The code is just rewritten for the new platform.

Rebuild

Rebuilding is done when the website requires substantial changes. The changes can be made with or without making changes to the visuals of the website. Please think of this as a remodelling of the entire site to make it compatible for the newest technological needs. This path can also be utilized to fix long-standing performance issues within site. 

While the rebuild path gives you the most freedom to make changes, you should keep in mind that this is also the most expensive route. Albeit costly, rebuilding is the only method you can rely on to completely restructure the taxonomy, navigation systems, and content of the website. It is also useful when integrating new techniques and technology within your site. 

There is no hard and fast rule about which option would be best suited for which situation. The key is to carefully evaluate your needs and your resources. Based on your findings, make an informed decision about which solution would help you achieve your goal without exploiting your budget. Sometimes, you even need two options to achieve your desired results.

Contact with DNA Web Studio, we offer a completely integrated solution for website design, development, and marketing. allows for the design of your entire website to be handled by a single, highly talented and creative team.

Have any questions regarding the topic “Reskin, Redesign, Replatform, or Rebuild: Which One Do You Need in 2022?“ feel free to comment below.

Also Read: 5 Key Things to Consider Before You Build Your Shopify Store

 

 

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Development

Optimizing images for your Shopify Plus Store in 2022

Optimizing images for your Shopify

Welcome to the Topic “Optimizing images for your Shopify Plus Store in 2022”

If you are thinking that you have amazing photography for your website but it is still not working well for you? Why so? It is because there is a lot of site load. It means even though you have great picture quality but the image size is large and it takes much time to load- which eventually affects your customers. This can be one of the causes that you are losing site visits.

What is image optimization?

Image optimization is basically reducing the file size of your image without reducing quality. It means that with the same image quality you will be able to speed up your website.

Why do you need image optimization?

One of the most important reasons is SPEED! You want that the customers feel that their time is not wasted by waiting for your website to load. For this you will optimize your images so that less storage is used by these images and hence your website performance is improved. In some of the cases, as in Shopify or WordPress, CMS automatically compresses your large files. This is the reason that even though you uploaded a very fine quality image, it is showing as blurry and of low quality in your page. Hence, it is recommended to optimize your picture before you upload it so you are able to maintain the quality without any delays faced by your customer.

To retain your customers and to even gain new customers- every second matters. When there are delays in site loading, customers are getting a bad reputation regarding your website. Hence, they are less likely to visit your page. Google is also using site speed as one of main ranking factors since 2018. It means that the faster the websites are, the more likely they are to appear in the top search results. 

Optimizing images for your Shopify
Optimizing images for your Shopify Plus Store in 2022 13

Things you need to know before optimizing!

There are few of the important things to know before you optimize your files such as a picture or a video.

There are a lot of file types like JPEG, PNG, SVG and much more. All of these file types are made for specific reasons and purposes. Hence, it is important to familiarize yourself with these file types so you can use the right option for your files. 

Similarly, you should also be aware about the adequate knowledge regarding file sizes. Ideally it is recommended to use images under 200KB for JPEGs and for PNG it should be less than 500KB. Similarly, for videos the recommended size should be less than 5MB. Knowing about these little details always comes in handy when you are optimizing for the first time. 

Resolution is also one of the key factors that needs to be taken into account. It is basically Pixels Per Square Inch or PPL. PPL does not directly affect the image quality however it is recommended to use a standard PPI as mixing PPI can later lead to many issues. The standard PPI recommended is 72ppi. Along with resolutions, you should also familiarize yourself with dimensions. 

Moreover,  there is also a lot of information on how to optimize your images or videos for digital use such as by using Photoshop, tinyjpg.com, tinypng.com, HandBrake and much more. By using these online platforms you can easily optimize your images or videos and keep the quality that will attract more customers to your website. At DNA Web Studio, our Shopify specialists take full advantage of the Shopify platform and develop solutions which extend the features and functionality of eCommerce stores. Get in touch with us to let your ecommerce store become well-known among clients and increase its online presence!

Have any questions regarding the topic “Optimizing images for your Shopify Plus Store in 2022″ feel free to comment below.

Also Read: Going Global with Shopify Markets in 2022

 

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Development

Which Payment Gateway Should You Use?

Which Payment Gateway Should You Use?

Welcome to the Topic “Which Payment Gateway Should You Use?”

Digital Payments has crossed all the charts whether it may be revenue or innovations or bringing new digital payment gateways into the world. Due to the advancement in technologies and opportunities, various marketers are facing new challenges and competition in the quality of e-commerce payment gateways.

According to Internet World Stats, the total world users of the Internet accounted for 4.5 billion, with 58.7% of global penetration as on 31 Dec 2019. Out of which 57.2 million digital users’ accounts are from the United Kingdom, which is approximately 90.64% of UK people shop online and use some sort of payment gateway.

“Digital Payments and Contactless options are changing the way people shop and make buying decisions, it’s a mega-trend”

Mark Zuckerberg

Marketers have responded to these digital payment mechanisms as a paradigm shift by increasing the use of digital marketing. 

According to a report by Statista, retail e-commerce sales worldwide have grown exponentially, and by multi-folds, from £1,083.72 billion in 2014 to £3,411.77 billion in 2020. It is estimated that the worldwide sale is expected to grow to £5,306.65 billion by 2023.

“The total transaction value in the digital payments in the United Kingdom aggregates to £133,303m in 2020 and is expected to grow at a CAGR of 22.2% resulting in the total amount to reach £297,091m by 2024” 

Statista

Before jumping on to the conclusion on which payment gateway to use, we need to understand the foundations of payment gateway and the options available to us. 

In this article, we’ll be understanding what are payment gateways and payment gateways options including SagePay, PayPal, Stripe, and GoCardless.

Payment Gateway

In simple words, a Payment Gateway is a way to receive or make the payments. It gets the payment from your customer and settles an equivalent to you (business). It’s a software that creates the transfer of the transaction data possible from the merchant to the acquiring bank.

The whole payment process contains background parties which are involved to form the payment transfer possible.

The payment gateway acts as a medium to transmit the request between mediums involved including, Issuing bank, Payment Processors, Third-Party Bank or Merchant, and the Acquiring Bank.

Payment Gateways first captures the customer’s paid amounts within the Nodal checking account then it’s settled within the Merchants Bank as per the pre-decided settlement period of time. They even facilitate buyer and seller protection by being a mediator between both.

It provides multiple payment options to your customers and allows them to pay in any way they need like, MasterCard, open-end debit or credit cards, E-Wallet, QR Code, etc.

Payment Gateway Security

For both the merchants and the customers, the safety aspect is vital because of the sensitive payment information and therefore the funds are involved within the process. 

For that one should look out that the payment gateway they choose is following the right security standards.

Which Payment Gateway should you use?

As you almost certainly know, every payment gateway charges different transaction fees. 

Your goal when choosing the proper payment gateway for your online store is two-fold: 

  • To streamline the checkout process by integrating with the foremost commonly used gateways, and
  • To make sure that the prices incurred for each transaction don’t fret your profit margins.

Following are some of the Payment Gateway options to choose from:-

  1. SagePay

Sage Pay can be defined as a secure MasterCard and open-end debit/credit payment solution. It is employed by thousands of online and order businesses across the United Kingdom and Eire.

Some of the features of SagePay are-

  • SagePay is fully integrated with Kentico E-commerce Module.
  • It is easy to install and use.
  • It offers multi-currency payment options
  • 3D-Secure (Verify By Visa, MasterCard Secure Code)
  • PCI-DSS compliance for security

Sage Pay supports both 3D-Secure and PCI Compliance, which is a fraud prevention initiative launched by the MasterCard companies as a safer method for authenticating the consumer at the time of the transaction and MasterCard Secure Code PCI DSS providing security to scale back the danger of your customers’ card data stepping into the incorrect hands.

It offers three plans starting from £19.90/month for online flex options, £45/month for Online Plus option, and Online Corporate Price on application.

SagePay charges a fee of 1.99% on CC and 40p on debit card transactions.

  1. Stripe

Stripe is an e-commerce tailored-payment solution and a payment gateway accepting all major payment methods, including mobile payment providers like Apple Pay, WeChat Pay, Alipay, and Android Pay.

It’s a simplified PCI compliance procedure, with 135 supported currencies, and allows for integrating with other third-party platforms.

Stripe charges no setup fees. 

The quality package charges 2.9 percent + £0.24 per domestic transaction.

Additionally, there’s a fee for international card processing (1 percent). But Stripe also offers a customized solution and pricing package for giant businesses.

  1. PayPal

PayPal is one of the foremost widely accepted electronic payment methods within the world. It offers scalable solutions for businesses of various sizes. 

Through its gateway, PayPal offers processing of all the main credit and debit cards, and PayPal payments themselves, with various other methods.

Some of the features of PayPal are-

  • Sending/Receiving Payments 
  • Barcode Scanning Payment option
  • Express Checkout
  • Credit Card Reader
  • Bill Me Later Option
  • Online Invoicing and Inventory Tracking
  • Support of 26 currencies

PayPal has a fee of 2.9 percent + £0.24 per transaction.

Outside the US transactions are 3.9 percent + a fee supported the currency used.

PayPal’s Payments Pro charges £24.99 monthly for a subscription.

  1. GoCardless

Direct debit is one among the safest and most cost-effective ways of collecting payments. It’s automatic, fast, and improves your income so you’ll specialize in growing your business. With GoCardless accepting direct debit payments directly, makes it one of the few platforms offering DD integration in their payment gateways.

GoCardless payment gateway is regarded as a giant within the direct debit world, processing approximately $7 billion annually. They sell subscriptions and accept recurring direct debits payments.

GoCardless is currently available to users who collect payments in the subsequent currencies including GBP, EUR, AUD, NZD, SEK, and DKK.

GoCardless has a 1% transaction fee, which is capped at £2, making it one of the most affordable payment gateway options.

Have any questions regarding the topic “Which Payment Gateway Should You Use?” feel free to comment below.

Also Read: Trending in E-Commerce in 2022: Getting to Grips with NFTs

 

 

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Development

How Could A Phased Project Benefit Your Business in 2022?

Phased Project

Welcome to the Topic “How Could A Phased Project Benefit Your Business in 2022?”

Some business owners know exactly what they want, when they want it and from whom they wish it. But that is not the case for everyone. Especially for people who are new to the field and are just starting, it is easier to take things one at a time and first explore what they want to achieve through their business. To do so, it is easier to structure a phased project.

Even if you are well versed with the do’s and don’t of business, a phased project is more organized and guarantees better results. Let us understand how. 

What is a Phased Project?

The meaning of the term is quite literal. A phased project is a plan that has been split into multiple phases. Each phase acts like one level of a game. Unless it is completely cleared, the player cannot move on to the next. In that manner, every phase in a phased project must be dealt with as a standalone. The completion of one degree provides the intel necessary for the next step.

The generic phases are research and discovery, design, development, go-live, and ongoing support. They can benefit your business in the following ways. 

  1. Identifies risk factors

The first phase, research, and discovery guide us through the unknowns of the website project. It highlights the possible time, money, and even technological constraints that we might face in that field. 

Once our vision is clear, we can make healthy decisions regarding all the resources needed for the project. This includes making technological upgrades to your current system, identifying the needs of your target audience, and resetting your goals under their priorities. 

Phased Project
How Could A Phased Project Benefit Your Business in 2022?
  1. Short-term commitment 

A complete-blown website project is a very long-term commitment that requires your time and energy and generates a relationship with the agency you are working with. Such projects can span many months or even years, and it is impossible to tell beforehand whether their aims will align with your business in the long run.

Therefore, a phased project is a safe option to get to know your clients in detail. A standalone research and discovery phase can help get to know the agency. Working together for a shorter period will help you decide whether you want to stay for the rest of the project or not.

  1. Strengthens overall business

The information garnered from the research and discovery phase is not limited to one project. The insight from that phase can be applied throughout the rest of the company is expanding the target audience, adopting new marketing strategies, developing new products, and possible rebranding options. So, by focusing on the research phase, you can feed many birds with one seed. 

In short, using a phased project can benefit your business in more ways than one. It may seem to be a drawn-out method to some people, but it actually saves time and money. Therefore, it should be prioritized in your web projects. Want to stay ahead of the competition? At DNA Web Studio, our team of design experts can assist in making your digital goals a reality.

Have any questions regarding the topic “How Could A Phased Project Benefit Your Business in 2022?” feel free to comment below.

Also Read: How Can Facebook Shops Transform a Small Business?

 

 

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Development

Going Global with Shopify Markets

Going Global with Shopify Markets

Welcome to the Topic “Going Global with Shopify Markets”

If your eCommerce plans’ next goal is extending your global market, then fear not! Shopify Markets will guide the way!

Shopify markets are the new era of growing your eCommerce onto an international level. It extended the possibility of internationalization by designing management one a single storefront and admin console. It is designed to make your job easier by managing your eCommerce operation in a smooth trajectory, such as taking care of pricing, currencies, and calculating duties all within one front!

There are significant benefits to what Shopify Development offers:

1. Growth:

Shopify encourages growth through enhancing your outreach to new markets and new customers in a few clicks from a single admin console and store. It is a high-time benefit that can lead to your global success.

2. Grand sales:

It increases your selling opportunity by creating a professional custom for the individual, encouraging trust, comfort, and many sales!

3. Fast scaling:

Shopify markets hold a crucial feature of automatically optimizing businesses across markets and managing different regions with greater ease and control.

4. Engage with the audience:

Shopify markets allow you to connect with your international customers by designing their engagement in familiar shopping experiences that will convert in their market.

These benefits point toward how Shopify markets are beneficial on their own. Now to discuss how it makes global expansion seem easy:

Going Global with Shopify Markets

Global Expansion with Shopify Markets:

1. Creates custom markets: Shopify markets create a single country market by selecting market areas relevant to your business. Going global means you need to do your research on which rooms suit best to your needs. Shopify markets take away your hassle and efficiently does it for you!

2. Takes control of pricing: It sets specific prices for specific markets. This is essential when it comes to going global. Each market price is set differently for specific needs. Hence by assuring you have a accommodable price brings a sense of trust in your customers.

3. Designs Inventory locations: Takes the burden off of logistics shoulders by serving products to your customers in different markets based on where your inventory is located. Shopify markets make eCommerce easier by designing operations that swiftly take care of important tasks, such as inventory locations.

4. Optimize for specific markets: Shopify Markets holds the key element of automated optimization. Through this tactic, you can optimize for international markets based on data and ever-changing market conditions. A good website is only as good as how well it adapts to the change in the market arena. Shopify Markets ensures your customers experience is always up to date by optimizing it to the essential needs. 

5. Smart market analytics: This feature allows you to track your market performance and see your performance across each region so you can predict demand and set your goals accordingly. Each global area will have its own requirements; thus, making smart market rational decisions through Shopify markets will benefit in the long run.

Shopify markets will take your local website into international skies, so what are you waiting for? At DNA Web Studio, our team of Shopify specialist create exceptional solutions worthy of attracting visitors and converting it into leads and revenues by following to required project development requirements and best practices. Get in touch with us!

Have any questions regarding the topic “Going Global with Shopify Markets“ feel free to comment below.

Also Read: 5 Key Things to Consider Before You Build Your Shopify Store

 

 

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Development

5 Key Things to Consider Before You Build Your Shopify Store

Build Your Shopify Store

Welcome to the Topic “5 Key Things to Consider Before You Build Your Shopify Store”

You all know that Shopify is one of the biggest platforms of ecommerce stores and is used to manage and generate these stores by millions of people. Its popularity in 100+ countries make is extremely popular among people who want to start their own start up in this field.

Using Shopify will provide you with amazing opportunities to extent your business because it has numerous features which are easy to use. However, just because it has many such features, does not mean you need to not do your part it research. Only through your grasp on the key features of Shopify you can make your store successful.

Therefore, we are here to help you out to make your shop one of the best by providing you with 5 key things you need to consider. Yes, only through keeping in mind these 5 key points- you are good to go!

  1. Shopify domain

When you are just starting your store, you are given a domain, that is, myshopify.com – this is provided without any cost. However, this does not mean that you should not update your domain because through users’ perspective this does not look like a strong brand. This will later prevent your store from becoming popular as the domain is not unique and does not provide individuality to your shop.  

Hence, it is recommended that you purchase your unique domain through any of the different online domains selling platforms such as Google Domains. Purchasing your own domain will in long term lead towards a better branding of your store.

  1. Quality media assets

Now you also need a good media asset for better visuals such as product images, brand images, logos, style sheets, stock images, graphic motifs, icons, or any video files. It is recommended to prepare this media asset before you launch your shop to later save ample amounts of time. Good media assets are highly significant as they make your shop attractive and build the trust of your customer as they can view products or any service in detail. 

Build Your Shopify Store
5 Key Things to Consider Before You Build Your Shopify Store
  1. Mobile version of the site

It is also important to you have a mobile version of your website as in the current era. Everyone has access to mobile and many prefer using mobile to access any page. Through Shopify you can use features to make your website appear even better in the mobile version. Hence, it is something that every Shopify store owner should consider!

  1. Chatbot or link for direct messaging 

For success of any shop, it is important to make sure that the customers’ concerns and feedback are considered. Now it is extremely important to create a system where users can easily connect with the sellers. It is important to create a platform with pre-written answers to quickly respond to the queries to users. However, a separate link of any social media can also be connected to answer customer’s questions.

  1. SEO fundamentals

It is necessary that you also equip yourself with adequate knowledge of SEO. Shopify also offers a range of different tools which you can use to improve your store’s SEO. By incorporating proper SEO techniques, you will be able to reach better ranking and your shop will be more accessible.

A team of Shopify experts at DNA Web Studio has been working to increase the features and functionality of websites and online stores by making the most of the Shopify platform. Get in touch with the top Shopify website design agency for end-to-end Shopify store design and development services.

Have any questions regarding the topic “5 Key Things to Consider Before You Build Your Shopify Store” feel free to comment below.

Also Read: 10 tips to boost e-commerce conversions

 

 

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